QUICK SHOT: What Does a Data Geek Do for Fun?
As I was looking through a client’s gift file the other day, I was stopped in my tracks by a donor record. Not because the record had a mistake. Not…
BDI Quick Shot
QUICK SHOT: Death, Taxes and Donor Attrition
It has been said that nothing in life is certain… except death and taxes. When it comes to fundraising, there is a third certainty: donor attrition. If there’s one thing…
QUICK SHOT: Strengthen Donor Relationships During Crisis
These days, we’re inundated with information. Conflicting news, fluctuating numbers, and opposing opinions are everywhere. Even though this season of isolation may have felt like a digital hurricane of content,…
QUICK SHOT: Have the nation and your donors given up on “Hope”?
In a recent marketing survey, consumers listed “positivity (optimism, hope)” dead last in what they want to hear from companies during the COVID-19 crisis. See: Morning Consult – Brand Management…
QUICK SHOT: During a challenging year, how is USPS doing?
As we enter the summer months, here’s a brief update on the United States Postal Service (USPS). It’s been a difficult year for USPS, especially given the challenges presented by…
QUICK SHOT: Fundraise Like Your Building is on Fire
“If only our building would catch on fire!” I once had a CEO lament to me about a time a local Rescue Mission raised over a million dollars through a…
