Are you making these email marketing mistakes?
BDI’s Digital Marketing Manager, Ashley Prior, has built a lot of great fundraising emails in her day… but she’s also seen a lot of nonprofit organizations struggle to apply email marketing best practices. They give in to common fears, and the temptation of sending “good enough” emails, when a few small tweaks could greatly increase their engagement!
In this episode, you’ll hear…
- How to avoid common pitfalls that lead to email marketing purgatory 🪦(AKA the “spam” folder).
- The most important changes you should make to your email marketing today.
- Strategies for keeping your email subscribers and donors happy.
Plus, hear Ashley’s take on the biggest red flags in marketing today. 🚩🚩🚩
