QUICK SHOT: Think capacity (not just capital)
Right now is the perfect time for nonprofits to think seriously about capacity campaigns. No surprise, right? After all, this is the year of COVID-19 and we’ve all been facing…
Marketing
Meeting Your Donors in the Midst of Their Crisis
It’s more important than ever to show your donors just how grateful you are during this holiday season. These champions for your cause have stood by your side, steadfastly supporting…
Freaky Fast Gratitude Lessons from Jimmy John’s
The Jimmy John’s Franchise is an American sandwich fast food restaurant chain that has amassed more than 2,800 locations over its 35 years, and they continue to grow the business…
QUICK SHOT: Reaching Millennial Donors in 3 Easy Steps
When you hear the term “Millennials,” what’s the first word that comes to mind? Tech-savvy? Innovative? Entrepreneurial? Community-driven? Adventurous? Or maybe… Entitled? Hypocritical? Arrogant? Lazy? Impatient? There’s a diverse bag…
QUICK SHOT: What’s in a Name?
A Rescue Mission Rebranding Study These days, scroll through your social media feed and you’ll probably see a post where someone declares a destination, restaurant or a product as “on…
QUICK SHOT: How to have certainty in an uncertain world. (And sleep better at night.)
Ahh… certainty. Not easy right now when the world seems to be coming unglued. You don’t want to make a mistake, because the lives and welfare of the hurting people…
