Personas, Feedback and Social Listening
The Donor Strategy Trifecta That Transforms Giving By Nicole Ige-Hutto, Sr. Director Digital Strategy Successful nonprofit marketing doesn’t begin with your message – it begins with your audience. To truly…
fundraising
Goodbye Pyramid… Hello Trapezoid!
What the changing shape of fundraising means for Rescue Missions By Mike Rogers, President, BDI Over the past decade, I’ve watched with interest as the traditional donor pyramid has steadily…
Introducing Mike Rogers as BDI’s New President
By: Michael J. Tomlinson, CEO Nonprofit leaders and agencies alike live in a time where philanthropy as we know it is at a constant evolution. Donor expectations are shifting, new…
Executive Analysis: Donors Support a Universal Charitable Tax Deduction
Highlights from The Giving Institute’s new study By Michael J. Tomlinson, CEO As an active member of The Giving Institute, I am eager to share some encouraging new research that…
BDI WEBINAR SERIES “FOR BDI CLIENTS: 2024 Direct Mail Acquisition Data Entry Instructions”
Angella Hubbert, Vice President of Data Services, BDITiffany Quast, Vice President of Media Operations & Strategy, BDI Is your organization ready for fall acquisition? Learn how to prepare and process…
2 Ways to Improve Your Fundraising Copy
Practical tips to put donors front and center As a writer who has worked with a LOT of nonprofits, I know how tricky fundraising writing can be. Sometimes, it can…
