4 Tips for Optimizing Your Direct Mail Acquisition
And what your data can tell you NERD ALERT! It’s true, I have a T-shirt that says, “I heart data,” and I am PROUD OF IT! Allow this self-professed data…
data & analytics
Embracing the Era of Google Analytics 4
The key differences between GA4 and UA By Mindy VanderHoeven, Director of Digital Analytics and Operations Out with the old, in with the new! If you’re a user of Google…
QUICK SHOT: 2022 Results Update: Lessons from the top 8 nonprofits
How did these organizations fundraise in a challenging year? By Micah Mann, Strategist/Senior Account Director From Giving USA’s Annual Report on Philanthropy to M+R’s Nonprofit Benchmarks, it’s clear that 2022…
