Personas, Feedback and Social Listening
The Donor Strategy Trifecta That Transforms Giving By Nicole Ige-Hutto, Senior Director of Digital Successful nonprofit marketing doesn’t begin with your message – it begins with your audience. To truly…
Donor Communication
Essential Skills for Nonprofit Leaders in 2025
Lessons from The 7 Habits of Highly Effective People For years I have loved the book The 7 Habits of Highly Effective People by Stephen R. Covey. I even attended…
2 Ways to Improve Your Fundraising Copy
Practical tips to put donors front and center As a writer who has worked with a LOT of nonprofits, I know how tricky fundraising writing can be. Sometimes, it can…
How to Build Trust with Your Donors:
Why face-to-face meetings matter more than ever for nonprofits Do you remember the first Zoom meeting you had with a staff member or a donor? Or maybe the first online…
5 Secrets to Supercharge Your Sustainer Program
Elevate donor loyalty with these actionable tips As donation revenue has declined in the last few years, one of the few bright spots for nonprofits has been their Sustainer Programs.…
QUICK SHOT: Should Nonprofits Thank Supporters with a Gift?
Learn 3 ways donor gifts can be a great way to say thanks. There’s nothing more powerful than saying, “thank you.” Just two little words. But for your donor or…
