The Challenge
Video is a key way to share stories of transformation, but outsourcing production is costly for nonprofits. They need a way to reduce production cost while still sharing powerful video testimonies that inspire donors and increase conversion rate.
The Solution
BDI’s Video Production Team recorded raw video footage of testimonial interviews for transcription. From this footage, our Creative Team quickly produced powerful videos in-house, tailored for use in a variety of paid digital media campaigns.
The Results
This strategy allowed for multi-channel deployment, increasing opportunities for donor response.
If you are interested in learning how BDI can help you transform client testimonies into compelling video fundraising assets, please contact our team today.
Heidi Caster, Senior Vice President, Client Partnership
(425)269-2658 | hcaster@bdiagency.com
